Julio Senn’s Participation in the Middle East Sports Investment Forum (MESIF)
January
Our partner Julio was present on November 7, 2025, at the Middle East Sports Investment Forum (MESIF), where he shared an executive talk with attendees on the evolution of football, comparing trends between Europe and the MENA region.
The MENA region is currently implementing its Strategic Plan for the development of the football industry, which will culminate with the 2034 FIFA World Cup in Saudi Arabia. Following the 2022 Qatar World Cup, MENA has become a natural expansion hub for football, not only as an industry but also as a tool for social cohesion in Middle Eastern countries.
